Local Search Engine Pointers
If you own a business and people in your area can’t find it online, you’re missing out on many prime opportunities. Online marketing isn’t just used to spread the word about a business across the world. After all, people often turn to the major search engines to find specific businesses in their areas. For all […]
Read MoreTips for Improving Your Site’s Local Rankings
Small businesses have to be proactive about staying competitive in the local market. One of the best ways to stay competitive is by making sure that your business is listed high on local directories, but you may be having trouble understanding how to get your business ranked high. Read on for some valuable tips that […]
Read MoreDon’t Ignore Your Local Prospects
The Internet has transformed the way people look for goods and services. In years past, the easiest way to find products and services locally was by flipping open the phone book. Today, that notion seems decidedly bizarre. After all, the Internet is right there, and it’s more accurate, efficient and up to date than any […]
Read MoreBatman and Robin Beat the Penguin Didn’t They?
As bad as Google’s latest Panda update was, Penguin, which was a couple of springs ago, actually spelled even bigger disaster for website owners across all industries. Unlike Panda, which took direct aim at so-called content farms, Penguin was designed to penalize sites that engage in webspam. Spammy techniques are often used to artificially boost […]
Read MoreSEO Isn’t Black and White
The early days of SEO felt like the Wild West. To some, it was a lawless frontier to exploit; to others, it was meant to be tamed. At one end of the spectrum was black hat SEO that quickly drove huge traffic to keyword-stuffed content. White hat SEO followed a more measured approach, building traffic […]
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